Sunday, February 20, 2011

Leadership Capacities of Mark Zuckerberg

Moral Purpose
Moral purpose, as described by Michael Fullan (2001) in Leading in a Culture of Change, involves consciously being aware of our actions and how they can positively affect society as a whole. “Leaders in all organizations contribute for better or worse to moral purpose in their own organizations.” (Fullan, 2001)

Mark Zuckerberg has revolutionized the world by allowing millions of individuals and organizations from around the globe to effortlessly, yet instantaneously, communicate and build relationships with friends and peers through cyberspace. Zuckerberg’s social community allows individuals to network while allowing them to celebrating individualism.

The Change Process
Fullan (2001) refers to Goleman’s leadership styles when describing the roles and strategies of the change process. One of Zuckerberg’s qualities is that he not only welcomes change but he embraces it.

He first embraced change when deciding to drop out of Harvard to become an entrepreneur, making his vision a reality. He is driving change in relationship to the way ecommerce is performed as Facebook delves into the use of an online currency for transactions. He is certainly also no stranger to the world of uncertainty and self-learning.

 Relationships
According to Fullan, “Effective leaders constantly foster purposeful interaction and problem solving.” (2001) Successful leaders also have the capabilities of intertwining “intellectual brilliance with emotional intelligence.” (Fullan, 2001)

Zuckerberg has developed the ability and the wisdom to utilize his software development skills to construct an interactive tool to fill a global void within the world of communications and social interaction.

Knowledge Building
Fullan (2001) described knowledge building as the need for leaders to assure the constant generation of increased knowledge in an organization, both internally as well as externally. (Fullan, 2001)
Zuckerberg not only formulated the direction of Facebook’s product strategy, but also currently “leads the design of Facebook's service and development of its core technology and infrastructure.” (Facebook, 2011) Zuckerberg constantly strives to find ways of perfecting new and existing engagement tools, such as Facebook Groups.

Coherence Making
In these chaotic times, as described by Fullan (2001), “Effective leaders must guide people through differences and enable differences to surface while creating coherence.” (Fullan, 2001)

Zuckerberg may still have a great deal to learn, being thrust into the world of entrepreneurship at such a young age. He seems to be developing a strong ability to envision and maintain strategies driving his organization toward a successful future.

References:
Author Unknown. (2011). Executive bios. Retrieved from http://www.facebook.com/press/info.php?execbios

Fullan, Michael (2001). Learning to Lead Change: Building System Capacity. Retrieved from http://www.michaelfullan.ca/resource_assets/ms_annotations/fullan1.htm

3 comments:

  1. Nancy,

    Mark Zuckerburg seems to fulfill all of the leadership characteristics described by Fuller. His vision of changing the way the Internet is used and creating a social network online has opened many doors for individuals and businesses.

    He has set a bar for forming online relationships and is constantly increasing his knowledge. Zuckerburg, although an untraditional leader, is well equipped to lead the next generation into the computer age.

    ReplyDelete
  2. I would imagine that Mark Zuckerberg would need a solid combination of work geared towards building the knowledge necessary to stay ahead at the front of technology to keep Facebook relevant and interesting to its customers, while maintaining focus on building the relationships that continue its growth.

    There are a number of competitors that will challenge Facebook, so Zuckerberg must be progressive in his leadership.

    ReplyDelete
  3. looks like Mark Zuckerburg has all the leadership qualities in him which led him to success.
    he has invented a social network facebook which is a superhit.
    In one way it also helps ecommerce development

    ReplyDelete